Selecting high search volume keywords does not mean that keyword research is completed and that’s a easier / regular analysis where most of the SEO professionals tend to do it. Now focusing more on search intent, today webmasters are considerably changing the way on identifying best keyword research strategies.
How to do Keyword Research in 2019?
- Check the Search Volumes
- Identify your Competitor’s Traffic Generating Keywords
- Create Content around these Keywords [Content Gap Analysis]
- Build Quality Links to the Newly Created Content / Page
The Best Keyword Research Strategy
In simple terms, if you aim to rank your website or web page – just fulfill / answer the needs of users for what they are looking for. Google now understands the Search Intent behind the query that user searched for & provides the best most relevant results. Below are few examples of Google SERP’s for selected keywords:
Keyword Research Ideas
Here is an overview of simple keyword research idea types with clear search intents by Category like how to’s, whats, branded queries, vs, best etc etc: